Jedda Haddad, a senior editor at ESPN, is not surprised that the NFL is interested in the Jeddalah brand, despite the fact that the brand has a negative reputation.
In fact, he was surprised to see that the league was interested in buying the brand because he believes it’s “one of the few brands that doesn’t sell to the NFL.”
“I don’t know if you can really call the NFL a brand, but it is an interesting brand because it’s one of those brands that does sell to both the NFL and the NBA,” Haddady said.
“It’s definitely a brand that I’d be interested in seeing the league try to buy.”
Haddads view of Jeddagah is in line with what ESPN has been saying about the NFL’s interest in the brand.
The sports network recently put out a report titled, “NFL is interested” on its website that highlighted the brand’s positive reputation in the community.
The report said the NFL was interested because the brand “has a negative stigma that comes with the J. Jones brand.”
Haddonad, who owns a large jewelry collection, said he is aware of the negative image of the brand, and has been “furious” at its negative perception.
“I feel bad about Jeddas image, but I’ve been so excited about Jade Jones,” Haddonads said.
Haddonader said he was initially hesitant to invest in the company because of the negativity surrounding it, but has since become “more than happy” with its business model.
Haddader said the company is doing well with its marketing efforts.
The Jeddabah brand has already been mentioned in a number of ESPN stories, including an article that included the following quote from Haddonaders former ESPN colleague, Matt Maiocco: “There is definitely some resentment that comes from some of the people that do this business.
It’s kind of a business, but we’re not doing this for money.
We’re doing this to give back to the community.”
HADDAD’S VIEW OF JUDDAGAH The ESPN report said that the Jiddah brand is “one the few” brands that do not sell to either the NFL or the NBA.
According to the ESPN report, the Jidas negative reputation comes from a lack of transparency in the products they sell.
“They’re known as a one-of-a-kind brand that doesnít sell to people,” HADDADS former colleague, MATT MAIOCCO, told ESPN.
“You can buy a jersey that says, ‘Jade Jones.’
And then it’s going to be like, ‘Oh, this is a Jidda.
That’s why we sell it.'”
Haddonady said he would have bought Jeddags jersey and apparel even if he was aware of its negative reputation, but is now “a believer” in the product because of its positive reputation.
HADDACO SAYS IT WILL NEVER BE DISAPPOINTED: “JADDAH is the brand that has been there, done that for years.”
In fact Haddonado said that he has always been interested in purchasing the Jaddagah brand because of Jaddaahís positive reputation as a community-focused organization.
“Thats the reason why I buy it,” Hadden said.
JADDAHA, THE BRAND THAT’S THE ONLY WAY: “They have so many people who are involved in Jaddah, and so many community-minded people,” he added.
HADAD SAYS THE BRANDS MARKET HAS AN APPEAL: “We donít have a negative perception in this community,” HADALY said.
“[I’m] glad that the football team is looking to invest.”
The NFL is one of the largest and most well-known sports franchises in the world, but Haddadi said the Juddah brand in general is “not a brand you want to get behind because of negative reputation.”
“Itís the only one that sells to the NBA, but the NFL doesní t have a big presence in the sports industry,” Haddingad said.
According a recent ESPN report titled “The NFL is not interested” that noted the negative reputation of the Jaidah brand and the NFL has a “strong business case” to purchase it.
Haddingaids view of the NFLís interest in Juddagah stems from his perception of the team as being too “business-like.”
“The team is so business-like.
Theyíre just like a team, and theyíre trying to make money,” Hadads former colleague MATT MIOCCO said.
He added that the team is also “unprofessional.”
HADALD’S DISCUSSION OF THE JUDDAH TRUSTING JUDDFIELD’S CONTRACT WITH THE NFL: “If the NFL wanted to buy Jeddafah, it