On January 4, 2019, the Disney Princesses Cameo Collection of jewelry sold for a whopping $9.6 billion, making it the most valuable piece of merchandise ever sold in the world.
The princesses were given their own jewelry collection by Disney in the mid-90s.
They were also given a new name, Cameo Jewelry, and each of the princesses had a distinct style, which would later become their signature look.
The collection consisted of the following items:Seal necklace, a large circular diamond ring.
Silver bracelet, a silver bracelet, and a diamond necklace.
Silver ring, a diamond ring, and two bracelets.
Bronze bracelet, gold bracelet, silver bracelet and a bracelet.
Gold ring, platinum bracelet, diamond ring and bracelet.
Bronza bracelet, pearl bracelet, emerald bracelet and bracelet.(Courtesy of Disney)In 2019, Cameos first jewelry collection sold for $2.7 billion.
It was the second-highest-selling collection in the history of the company, with a record-setting $5.8 billion.
The jewelry collection went on to sell for over $3.9 billion and have been valued at over $5 billion.
In 2017, Disney bought the entire Cameo collection for $4 billion.
Since then, it has sold all of the jewelry and it has gone on to make more than $9 billion in sales.